About us - Sustainability
We all know our businesses are under greater scrutiny from our customers, our peers and competitors and from the media, and under greater pressure to act sustainably. The word ‘greenwash’ has become the mantra of the sceptical, viewing our public relations efforts with understandable cynicism.
But what is often overlooked is that a sustainable ethos can be a competitive advantage - consuming less energy, producing less waste, developing products that are less harmful to users and environments.
iConscience members can share their expertise, discuss their concerns, and benefit from our core principle - Networking with a Conscience.
In 2009, some of the key sustainability topics we’ll review will include:
- How can we assess the true ethical nature of the businesses we source materials or labour from?
- How can we turn a sustainable policy into a commercial reality?
- How can we reduce our businesses’ dependence on consumable resources?
- How can we derive genuine positive public relations collateral from our efforts?
If you’re looking for ways to create a more sustainable business, register today.